Influence Marketing
Relevant Research Resources Guides
Background
- Modern Deterrence Theory: Research Trends, Policy Debates, and Methodological Controversies By Quackenbush, Stephen L., and Frank C. Zagare,Oxford Handbook Online, Topics in Politics
International Business Librarian
Articles
Books
Influence by The foundational text on influence and persuasion.
Article Databases
- FactivaFactiva from Dow Jones has over 14,000 news and business sources from around the world, including newspapers, magazines, wire services, media transcripts, company and industry reports, historical market data, and advanced charting tools.
- Additional News Article ResourcesOnline guide to all the resources available at Tufts for locating newspaper and magazine articles.
- Advanced Jumbo SearchFor locating scholarly articles and online books.