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Provides a fact-based account of how the pharmaceutical industry works and the challenges it faces. Addresses such issues as: why pharmaceutical R&D productivity has declined; where pharmaceutical companies need to invest their resources; what can be done to solve core health challenges; and how the pharmaceutical industry can regain public trust.
Hughes provides intimate portraits of the people significant to Genentech's science and business. Integrating the scientific, corporate, contextual, and the personal, Genentech tells the story of biotechnology as a risky and improbable entrepreneurial venture that had to overcome a number of powerful forces working against it.
Call Number: HHSL Book Stacks HD 9999 B442 612s 2008
Publication Date: 2008
Amgen's former CEO and chairman describes the company's climb to success. Through engaging anecdotes and cogent insights, Binder weaves a fascinating tale while offering his unique brand of practical management advice.